Lagos Motor Fair: Coscharis Motors launches ‘Bronco’

Coscharis Motors has launched the all-new Bronco into the Nigerian market at the Lagos Motor Fair, to the amazement of all that were present at the fair.

The Bronco is Ford’s all-new outdoor brand, featuring ‘Built Wild’ 4×4 adventure vehicles.

The all-new Bronco family includes a Bronco two-door, first-ever Bronco four-door model and all-new rugged, small SUV, Bronco Sport, which can all be ordered in Nigeria.

Speaking during the launch at the Lagos Motor Fair, the General Manager, Marketing and Corporate Communications, Coscharis Group, Abiona Babarinde, said, “The Bronco has come home to stay in Nigeria. Given the adventurous nature of our people and the challenging topography of some of our communities, the Bronco will soon become a must-have for everyone who can afford it.

“The Bronco is engineered to deliver thrilling and confident off-road experience, building on the DNA of the original 1966 Bronco and its racing heritage. It gets even better with ingenious new updatable technologies and adventure-ready attributes created for today’s outdoor enthusiasts.”

The Bronco is said to offer lots of off-road safety and comfort features as it is engineered with capability to deliver confidence on any type of terrain.

According to the Deputy General Manager, Ford Sales, Coscharis Motors, Justin Ngini, “The Bronco Wildtrak you are seeing today assures of value for money as it comes packed with a 2.7L Ecoboost Engine, 10 speed Automatic Transmission, 17 Inches Black Gloss-Painted Aluminium Wheels, Sound Deadening Headliner, six Speaker Sound System, SYNC4, Navigation System, Leather Trims, and many other comfort and safety features to help you navigate through any kind of terrain your journey throws at you.”

Ngini also noted that Coscharis Motors could help to arrange finance options to any enthusiast who purchases a Bronco from the company.